Most Improved Brands Overall
Year & Month:
June 2007
Presenting Organisation:
Strategic Vision
Country:
USA
Category:
SUV
Type:
Quality
Model:
Sorento
Description:
The 2007 Kia Sorento and Sedona (known as ‘Carnival’ in some countries) both received top honors in Strategic Vision’s 2007 Total Quality Index™ (TQI), leading the mid-size SUV and MPV segments, respectively. Kia is also the most improved brand overall from last year’s TQI survey.